Coming together for Delicious Food & Beautiful Flowers We say this every year: Thanksgiving is truly one of our favorite holidays. After spending the majority of last year apart and socially distanced, we decided it was time to come together and celebrate with our nearest and dearest. The beauty of this holiday is that you …
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A “Cheugy” Friendsgiving
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Halloween 2021: Euphoria with a Twist
This year, we decided to forgo the pumpkins and play around with different colors and flowers to create something mystical yet romantic. Don’t get us wrong, we love a good pumpkin-themed Halloween shoot. We just wanted to try something new. We set out to create something that gave off both holiday vibes and that could …
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Self Expression with Dessert Making and Bouquets
Our first in-person playdate with The Flower Children A little over a year ago, we announced our partnership with The Flower Children. As part of our Grown to Last promise, we wanted to work with industry and community members to bring the joy of flowers to others, especially those that do not get the chance to …
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Introducing the Flower Movement
Coming Together Once Again After months of delays and uncertainty, WF&FSA‘s 2021 Floral Distribution Conference took place from June 7th to the 9th in Miami, Florida. It was great to see our colleagues, friends, and customers after being apart for more than a year. The excitement was palpable. There was an incredible amount of enthusiasm …
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The Flower Industry: A Post Mother’s Day Update
As we continue to experience challenges that have surfaced due to the high demand for flowers, we want to share several key factors and updates that affect pricing, availability, shipment delays, and more. Particularly, after a big holiday such as Mother’s Day, it’s important to evaluate the production and logistical aspects that influence the flower …
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Flower Magic for Mother’s Day
There’s no denying that all moms and mother figures in our lives deserve a standing ovation after an incredibly difficult 2020. As the world shut down, these superhumans somehow did it all, balancing their jobs with new responsibilities and challenges. So, to honor their patience, commitment, and unconditional love, we set out to do something …
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High Flower Demand
A Challenge We Can Overcome It’s no secret that flower demand is at an all-time high. It’s also no secret that flower production has not been able to keep up with this high demand. This has created significant challenges for everyone in the industry. After such a complicated year, we know it’s frustrating that you …
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Honoring Women after a Challenging Year
By: Mariana Becerra Women’s Day and Month is a special time for us to honor, champion, and celebrate women. Not only are the majority of flower consumers women, but our industry is also primarily made up of women. Simply put, women are the backbone of our community and without them, this industry would not be …
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7 Days of Valentine’s
Celebrate Traditionally, Valentine’s Day is one day that’s reserved for lovers, significant others, and romance. As members of this industry, we will always advocate for inclusivity and expressing all sorts of feelings with flowers.After an incredibly difficult year, we believe this Valentine’s Day should be about celebrating ALL types of love. And what if we …
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Holiday Front Porch Installations
How oli FLOR is redefining holiday cheer in 2020 A few months ago, we introduced you to Danielle, designer, and owner of oli FLOR. We’re obsessed with her designs, her take on sustainability, and her positive and generous personality. If you haven’t already, we encourage you to follow her on Instagram, trust us! We couldn’t …
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